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How to make Google fall in love with your website business

The vast majority of us rarely search beyond the first page on any listings search on Google. Do you you search beyond the first page? If your answer is never, you are part of 91 per cent of people who don’t. Here’s what you can change to become part of that 9 per cent who are. Knowing how to make Google love your content by getting your page as close to the top of the search as possible is all about knowing what Google loves, and applying it. It’s no easy feat as there are more than 200 factors that impact your SEO efforts, but here are some tips to get you off to a great start.

1. Optimise your website for SEO best practice

  • Add useful, fresh content regularly: Blogging is a great way to not only connect with your audience but also increase your Google ranking by adding relevant and regular content to your website.
  • Get popular, related websites to add a link to your website: Link building is one of the most difficult elements of SEO, as it relies on getting a third party to add a link on their website back to yours. A great opportunity to build links is through public relations efforts. Submit fresh content to industry publications and connect with journalists who specialise in your market segment. If you are quoted in an online publication that gets a lot of traffic, and they include a link to your website, this will have significant impact on your SEO.
  • Reduce page load times: Images and content that cause your website to load slowly will lose your audience before the page is even loaded. Ensure the imagery you add to your website is correctly sized and formatted for the optimal page load times.
  • Reduce your bounce rate: Once you have a potential prospect on your website, your goal should be to keep them there, looking through as much of your website content as possible. Your ‘bounce rate’ shows you what percentage of your website visitors have come to your website and left straightaway. Links, call to actions and pop-up boxes can increase your bounce rate. Weigh up the benefit of pop-ups versus potentially sending people away from your website.
  • Increase your ‘time spent on page’ rates: The longer people are on your web pages, the more Google will like your website, which impacts your search engine ranking. Ensure your content is engaging and reads well, add relevant imagery, videos or other media to keep your audience captivated.
  • Ensure your website is mobile friendly: At least 60 per cent of your website traffic may be coming from mobile. If these people aren’t able to use your website easily, they will most likely leave straightaway, which will push your bounce rate up.

2. Use the correct keywords

Using the right keywords doesn’t only boost your search engine ranking, but allows your audience to connect with your website content. Be wary though of ‘keyword stuffing’ which is using one word over and over in your content. Google will penalise your page if it thinks particular words are being overused. Look at semantics for your keywords and content. Words that relate to what you are writing about and keyword phrases (two to four words) relevant to your content can be added to your site to help build a list of relevant keywords.

3. Think like your audience

By putting yourself in your audiences’ shoes, you think like, and about, them and how they are using search to find what they are looking for. Remember that not everyone in your target audience is at the same stage of the customer life cycle when looking for results on search engines. You want to be able to catch your audience at all different levels. At the beginning of their search journey, they are looking for a general problem to be solved. As they become more aware of what they are looking for, their search becomes more defined and specific. A good way to think like your audience is to write out the questions one would ask from the very start of their search, and as this is answered, what question would be next.

Tiffany Wilson is the founder of Chronicle Republic – https://www.mybusiness.com.au/technology/2955-how-to-get-google-to-love-your-website

eCommerce 2015 Canadian Tax Import Download

WooCommerce 2015 Canadian Tax Import

Canadian Provincial Taxes. If your store is located in one of the following Provinces, you need to charge Provincial PST. You will need to get a PST number and remit taxes to that Province. If not please delete any of the last four PST classes that don’t apply to your store.

British Columbia 7%
Saskatchewan 5%
Manitoba 8% – changed July 2013 (image below is incorrect)
Quebec 9.975%

Download the 2015 tax rates here for your store: canadian_tax_rates

If you are a Quebec retailer you need to charge Provincial sales tax (PST) on sales within your Province. Refer to the infographic above to adjust for your own Province.

If your website is not optimized for mobile traffic, you need to make it a priority.

Does your website pass the mobile-friendly test? If your website is not optimized for mobile traffic, you need to make it a priority. Google anticipates that 2015 will be the biggest year yet in mobile device searching while desktop searching will continue to decline.

Google hinted of this coming algorithm update, and will be rolling it out globally over the next few weeks. In their ever-increasing efforts to provide users with a better search experience Google created criteria for what defines a site as mobile-friendly and provides a testing tool to determine if sites pass the mobile-friendly test. Googlebots will use the factors listed below to determine a site’s mobile friendliness.

1.) The content must not be wider than the screen.
2.) Links must not be too close together to make it easy for users to select the right link.
3.) Text must be large enough to read without zooming.
4.) The site must avoid using software for mobile devices, such as Flash, because Googlebots cannot read its content.
5.) Sites must fit content to the screen device, whether smartphone or tablet, so users do not have to scroll horizontally or zoom.

Websites that do not embrace mobile-friendly practices will suffer the dreaded demotion of their sites in Google’s index. Sites that score high in the mobile-friendly category will be rewarded with increased rank results while sites that score poorly for will be penalized. Sites that pass the mobile-friendly test will receive a special label next to their web pages in search results that indicate its mobile-friendly optimization compliance. Test your website here – https://www.google.com/webmasters/tools/mobile-friendly/


Which design company in Toronto do you choose?

Are you looking for a website design company in Toronto, Ontario? For over 15 years our web design Toronto company has provided award winning online design strategy for prominent Toronto brands. We provide you with web strategy, web design and web development, web content advise, online marketing and website management services to leading Toronto businesses.

Eye Catching websites for businesses
Our web design process is very straight forward, it work as follows:

1.) We discuss your web design requirements.
2.) We provide you with a full proposal with clear design information.
3.) We acquire preferred design layouts to develop your website.
4.) We request website content, images, logo that will be used.
5.) We work with you on how to develop and improve your website.

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Canada Post Native App – App Design Toronto

Canada Post recently launched their new mobile device App’s to help customers use their services via iPhone, Blackberry and Android phones or tablets. The Mobile App’s allow you use all the elements that are on on the www.canadapost.ca website but with the fast ability to do it from your phone or tablet.

The App gives you the ability track packages worldwide. The help you with location addresses in Canada and you can easily find a Canada Post Office location fast with the App. The App also, gives you the option to select photo’s you like and turn them into unique postcards.

The App gives you the ability to develop personalized postage stamps, so get designing today! It is available for Apple, BlackBerry or Android mobile device and is free and can be downloaded below:

App Store: https://itunes.apple.com/ca/app/canada-post/id394391577?mt=8
Blackberry World: appworld.blackberry.com/webstore/content/30272/?lang=en&countrycode=CA
Android App via Google Play: https://play.google.com/store/apps/details?id=com.canadapost.android&hl=en

Contact Us Today

Call us today on +1-416-670-1912 if your interested in getting an App designed or your interested in finding out more or have an idea for an App in Toronto, Ontario or elsewhere in Canada. To receive a free no-obligation free quote click here or click here to contact us now.

Need an eCommerce Website Toronto?

Are you looking for an Ecommerce Website? Do you need an eCommerce design company based in Toronto or the GTA? We’ve over 15 years experience development eCommerce websites in Toronto! Are you looking to expand your company online with a store front of your own?

We can design and facilitate on any eCommerce website setup from start to completion. So whether your looking to sell 100 or 10,000 products or more online, were your company for eCommerce in Toronto, Ontario.

eCommerce websites are the perfect solution for businesses looking for new sales and customers, done right and they can increase revenue streams instantly and connect you with new customers. Are you looking to sell products online? Do you require our eCommerce design services in Toronto, Ontario or anywhere in Canada?

eCommerce is one of our specialities, we are experienced in developing eCommerce websites using Magento, WordPress, Shopify, OpenCart, OsCommerce, PrestaShop, Zen Cart, VirtueMart, WooCommerce, Jigoshop, Cart66, Ubercart, Drupal Commerce and more. Customers purchasing online are more likely when design and SSL certificates are all in place.

eCommerce Toronto Websites

We offer easy to use eCommerce websites, where you will be able to easily manage your products and lots more.

  • Our eCommerce content management system give you full control of your website.
  • Our eCommerce design process allows your customers greater ease and viewing of your products online.
  • We offer a number of eCommerce solutions to fit your budget. Pricing is dependable on the number of products.

Bespoke eCommerce Solutions

We specialize in creating professional and affordable information based websites and eCommerce websites for large and small businesses – offering a reliable and simple solution for your website needs. All our websites are built on an easy to use content management system which allows you unlimited pages and 24/7 access to update and edit the content of your website or eCommerce shopping cart.

We develop b2b b2c web sites, payment gateway integration, eCommerce shopping cart development, business to business eCommerce, eCommerce software solution, eCommerce business solution, affordable and custom made eCommerce shopping cart etc. data management and security to offer clients eCommerce solutions to businesses worldwide.

Contact Us Today!

Call us today on +1-416-670-1912 to receive a free no-obligation quote today or click here to contact us.

Property iPhone & Android App Development Toronto

Are you looking to for a real estate or property iPhone Native App or Android App? Sell More Property via an App in Toronto & GTA. Get the insights of an expert mobile team with our App Design…

Real Estate, Property & Apartment iPhone App iOS7 and Android App

Professional App Design Toronto

Features of our App’s Development

1.) High Quality Professional Designs
2.) Advanced Search Facilities
3.) Easy to Update and Customize
4.) Gallery View, List View and Map View
5.) Local or Web-based Data Source
6.) Detailed Video Tutorials on How to Update and Manage your App’s
7.) Call Phone Trigger
8.) Five Tabs for Maximum Page Navigation
9.) Point and Detect your Current Location
10.) List Properties Near Your Current Location
11.) Reactive Map-to-List and List-to-Map interaction



Contact Us Today

Call us today on +1-416-670-1912 if your interested in getting an App designed or your interested in finding out more or have an idea for an App in Toronto, Ontario or elsewhere in Canada. To receive a free no-obligation free quote click here or click here to contact us now.

Air Canada App for iPhone and iPad – Launches

Air Canada has launched a new App to make life easier for Apple iPhone that wish to make reservations with Air Canada via their iPhone. The App gives the customer the ability to check-in online for flights via the App, check for a flight status, you can even receive setup up the App for specific notification, it’s genius. The Air Canada iPhone App is very useful if your traveling with Air Canada or looking to book a flight easily this is the App for flying with Air Canada.

Air Canada has introduced mobile booking for your an easier flying experience, thus making the whole event of travel easier, it completely simplifies the ability to manage every aspect of traveling with Air Canada. If you like flying with Air Canada, then this is the App for you.

App Store: https://itunes.apple.com/app/air-canada/id326459697?mt=8

qr-code-sgm-designContact Us Today

Call us today on +1-416-670-1912 if your interested in getting an App designed or your interested in finding out more or have an idea for an App in Toronto, Ontario or elsewhere in Canada. To receive a free no-obligation free quote click here or click here to contact us now.



Toronto Star – Decide to go with Adaptive Design over Responsive

The Toronto Start picks adaptive over responsive design. At a time when many media houses are adopting responsive design for their digital properties, the Toronto Star instead opted for adaptive HTML5 versions for different devices for its recent online rehaul. “The wild debates about responsive design have been going on for a couple of years now, and I think it’s been fairly polarizing,” said Ali Rahnema, vice president of digital media.

Rahnema said the choice was due to theStar.com’s constantly changing content. “Certainly, the principles of responsive design make a lot of sense for sites that are less dynamic and more static,” he said.

Responive design would have restricted the Star’s ability to present different types of stories, content, and visual elements, as well as its ability to address the different expectations of different types of users, he said. “We’d prefer to design this for the desktop, and then have our HTML5 offering for the tablet, and a different HTML5 offering for smartphones. We felt that that was the right way to go, at least at this stage.” Going to the site on different devices will automatically call up the appropriate version, he said. Mobile apps can also be downloaded at the Get Mobile page.

The Star worked with Toronto’s Dashboard agency, which was brought on board to compile best practices, rethink the site’s UX design and do the initial core page designs that the Star’s team later built upon. The new site was unveiled on Jan. 30.

The redesign was powered by Adobe CQ5, a switch from the Star’s previous homegrown CMS. “The beauty of the new site’s back-end is that it’s a complete modular structure,” Rahnema said. “Anything you see on the page that’s a distinct box is literally a drag-and-drop module.” As a result, the design team can tweak the template as it sees fit, which Rahnema said benefits the editorial side as well. Whether it’s a breaking news story with a large pic and minimal copy, or a 3,000-word piece without many photos, the paper isn’t locked in to one type of layout, he said.

As well, the Star can now organize its offerings to better showcase other content. Site navigation is now available on the left-hand side, and related and ‘most popular’ stories are featured by topic in boxed packages. A new ‘mystar’ tool enables readers to follow favourite writers, sports teams, and customize weather and horoscope info. “The site was very crammed before, so we feel like we’ve aired it out a bit,” Rahnema said, citing the increase of white space.

While Rahnema said it’s too early to comment on analytic results, he’s happy to report that the redesign has done no harm. SEO has held up and there’s been a healthy amount of link-driving from social media. “Maybe it’s a weird measure of success, but I think the best indicator was that in the first two days, we had under 100 emails or telephones,” he said about reader complaints. “That’s actually not a lot for a site of this magnitude. I’ve been involved in redesign launches in the past, and that’s the lowest number I’ve certainly ever experienced,” he said.

Source: http://www.designedgecanada.com/news/2013/20130215736.shtml

Creative design company from Toronto